By Daniela Degrassi



Independent, ethical bridal brand Luna Bride has already graced the pages of The Kind Bride blog last spring with her romantic yet modern wedding gowns. We’re delighted to feature their newest designs, witnessing how the past few months were quite a productive time for Founder Keely Brightmore, who spent quarantine between her home and her Harrogate studio, focused on putting the final touches to her first ever bridesmaid collection, Hydrangeas.

True to Luna’s sustainable approach, Hydrangeas initial short run include three exquisite designs expands on the brand’s unique organic bridal gowns and has the same ethos of combining natural fabrics with beautiful design. The range completes a trio of true classics: a modern jumpsuit, a stylish wrap dress and a slinky bias-cut slip dress available in lilac and two shades of pink, which were inspired by stunning hydrangea blooms.

Each design is available in ten color ways and come in two of the world’s most sustainable fibers – linen and Tencel (hence vegan-friendly!) – providing a flattering fit for all shapes and sizes. Like all Luna products, the collection is made in England by local seamstresses. To increase the sustainability factor further, Luna encourage bridesmaids to keep the dresses to be worn again and again!

“It has taken a year to work out the perfect ways to create dresses that use high quality production whilst keeping affordability” explains Keely. “In a market where many people don’t realize that popular bridesmaid brands continue to use polyester and manufacture in China, this eco-conscious collection is something totally different!”

Now we’re in pins and needles to see Luna’s matching bags and headbands coming soon!!! Ready to order? Shop Hydrangeas by Luna Bride online, it ships worldwide! Luna Bride kindly offered our readers a 10% discount using code: LUNABRIDESMAIDS10

For cool bridesmaids and fashion-forward brides, these fun and flirty dresses are a perfect arrival!






An incurable enthusiast and independent spirit since she could remember (her childhood heroines were Pippi Longstockings and Katharine Hepburn) Daniela Degrassi found her creative outlet as a lifestyle photographer, working mainly in Northern California. Currently splitting her time between SF Bay Area and her native Italy to continue to be her autistic sister’s primary caregiver. Vegan since 2014, she found a perfect way to carry her message of compassion while celebrating her love for the wedding industry launching The Kind Bride in February 2018.




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